Join us for an empowering one-hour Zoom meeting dedicated to fostering success and inclusivity. This transformative session is tailored for women and minorities, offering a unique opportunity to gain vital skills and strategies required to thrive in today’s dynamic workplace landscape, while effectively overcoming the challenges that may arise.

Designed with a focus on the SWVA region, this virtual gathering seeks to identify and support women and minority business owners and entrepreneurs, encouraging their growth and contribution to the local economy. Our aim is to not only bridge gaps but also to amplify the impact of diverse voices. During these engaging meetings, we will delve into the critical topics of unconscious bias and imposter syndrome, fostering heightened awareness and providing actionable tools to combat these barriers. Sharpen your communication and presentation skills, key assets for navigating the complexities of professional interactions.

This series presents a golden opportunity to establish valuable professional connections through networking, amplifying your reach and influence. Develop emotional intelligence and refine your ability to handle challenging situations adeptly, enriching your professional toolkit. After attending all sessions, you will the opportunity to craft a tailored action plan and set goals, igniting a path of continuous growth and development.

Whether you’re aspiring to ascend the corporate ladder or scale your own entrepreneurial venture, this series offers actionable insights and guidance to propel you toward success. Don’t miss out on this impactful event that’s geared toward propelling your career forward, fostering inclusivity, and equipping you with the essential skills to navigate the business landscape with confidence and resilience. Register today and join a community committed to championing diversity, learning, and advancement.

Register for this session at: https://tinyurl.com/womenandminoritieschallenges

As a new entrepreneur, you’ll need more than good products or services to grow your business. It’s also important to have strong customer-focused marketing strategies to reach your audience and turn them
into loyal customers.
In this workshop, you will learn how to:
• Create a compelling brand
• Define your audience
• Convert customers
• Build loyalty and advocacy

Advanced registration required for this ZOOM event at https://tinyurl.com/CustomerFocusedMarketingGoogle

*This session will be recorded for training and education purposes.*

If you have questions or need additional information, contact the Washington County, Virginia Chamber of Commerce at 276-628-8141 or Virginia Highlands Small Business Incubator at 276-492-2062

Join us for an empowering one-hour Zoom meeting dedicated to fostering success and inclusivity. This transformative session is tailored for women and minorities, offering a unique opportunity to gain vital skills and strategies required to thrive in today’s dynamic workplace landscape, while effectively overcoming the challenges that may arise.

Designed with a focus on the SWVA region, this virtual gathering seeks to identify and support women and minority business owners and entrepreneurs, encouraging their growth and contribution to the local economy. Our aim is to not only bridge gaps but also to amplify the impact of diverse voices. During these engaging meetings, we will delve into the critical topics of unconscious bias and imposter syndrome, fostering heightened awareness and providing actionable tools to combat these barriers. Sharpen your communication and presentation skills, key assets for navigating the complexities of professional interactions.

This series presents a golden opportunity to establish valuable professional connections through networking, amplifying your reach and influence. Develop emotional intelligence and refine your ability to handle challenging situations adeptly, enriching your professional toolkit. After attending all sessions, you will the opportunity to craft a tailored action plan and set goals, igniting a path of continuous growth and development.

Whether you’re aspiring to ascend the corporate ladder or scale your own entrepreneurial venture, this series offers actionable insights and guidance to propel you toward success. Don’t miss out on this impactful event that’s geared toward propelling your career forward, fostering inclusivity, and equipping you with the essential skills to navigate the business landscape with confidence and resilience. Register today and join a community committed to championing diversity, learning, and advancement.

Register for this session at: https://tinyurl.com/womenandminoritieschallenges

Do you have a fantastic business idea but need to figure out how to plot your course? Are you ready to grow your business, but are you prepared to move forward? The very first step to creating a successful business or expansion is to fully engage in the business plan writing process so that you know exactly what you are getting yourself into. Gary McGeough, with Bristol Business Resource Center, is a seasoned business owner and business counselor who will guide you through the business plan development process and how to use going forward in launching and growing your business.

Advanced registration is required at: https://tinyurl.com/bizplanningnoonknowledge.

Whether you’re launching a new company or have been in business for ten years, you selected – or will choose – a business structure at some point. This organizational framework determines how you’ll be taxed, informs how your company operates its finances and impacts what small business tax forms you will file. This session will teach you the different types of entities and benefits that best fit your business plans.

Advanced registration is required at https://tinyurl.com/bizentitytypes.

Building a strong foundation is the key to success in your marketing efforts. In this session, we’ll cover your brand, your audience, your channels, and your content. Once you know how to articulate your brand, who your customers are, how you will get your message out, and most importantly what your message is, you are ready to hit the ground running with your marketing plan! Letterpress Communications will lead this session.

Advanced registration is required for this FREE ZOOM event at: https://tinyurl.com/foundationmarketing

Your brand is much more than your logo. In this session, we’ll discuss how you can visually represent your brand through the right fonts, colors, photographs, videos, and more. We’ll also give you an overview of using Canva to manage your visual brand and create some designs in real time! Letterpress Communications will lead this session. https://letterpresscommunications.com/

Advanced registration is required at: https://tinyurl.com/brandingandcanva

Outdoor recreation is the fastest-growing aspect of tourism throughout Southwest Virginia and the world, and this workshop outlines the opportunities within the region, best practices, and steps required to launch a successful adventure tourism business. This session targets anyone interested in starting and expanding an adventure tourism business in Southwest Virginia.

Advanced registration is required at: https://tinyurl.com/adventuretourismbiz