Marketing is the fuel that drives any small business. But most small businesses have two major challenges: limited time and limited resources. Which means you need to pick a target customer you can actually hit. At this practical workshop will provide you with all the tools you will need. Learn how to determine your target market, define your niche, how to find your customers online, and build sales activities that achieve your marketing goals.

Based on your new knowledge you will be able to develop your own plan to produce a marketing strategy and supporting plans that you can implement.

Advanced registration is required.

If you have questions or require additional information, please contact the Stacey Jones, The Franklin Center at 540-483-0179.